The 2012 Campaign


In 2012, the Ciresi Walburn Foundation (then the Robins, Kaplan, Miller, & Ciresi Foundation for Children) launched a major public service campaign to call attention to Minnesota’s glaring achievement gap and to push for workable solutions. The campaign included skyway banners and print, online, and radio ads.



Early Childhood Education: Investing Early Pays Off



The Right Tools: Giving Our Kids a Winning Formula



Teacher Effectiveness: Supporting Classroom Excellence



Media Coverage

  1. Campaign draws attention to disparity in student achievement (MPR – April 2, 2012)

  2. Foundation launches achievement gap ad push (Star Tribune – April 5, 2012)

  3. It’s time to close the achievement gap (Star Tribune – April 8, 2012)

  4. Philanthropy beat: Skyway campaign focuses on learning (Star Tribune – April 16, 2012)

  5. Ad Campaign Highlights Achievement Gap (Spokesman Recorder – May 16, 2012)

  6. Mike Ciresi on Education Equity (MinnPost – May 30, 2012)

Source information available upon request, please contact us .